Today we have a pretty exciting interview. Our guest today is none other than the Jasmine Star. She is a new mama, a business strategist who dropped out of law school, founder of social curator, she has a bold personality, intense hustle, and she empowers entrepreneurs to build a life they love through social media. She has a podcast called The Jasmine Star Show. Today, we will be talking all things impact over income on social media!
We have Jasmine Star to talk about social media tips and strategies. I (Katy) encourage you to go to her podcast and I want you to listen to the episode of how to build your business while social distancing. She gives the mic drop on what it’s like to build a business during a tidal wave. You can get on that raft, and you can ride the wave, and you can be assured that something amazing is going to come from whatever this struggle is. This podcast is all about what people can do to take action in their business.
A lot of people are new business owners who are overwhelmed on Instagram especially, could you give your best start somewhere advice?
Jasmine encourages the following:
- First, make the commitment to yes, and be true to it, because your business deserves that. Whatever you say you’re capable of is the truth.
- Second, be consistent- it’s more than just posting- You’re there to serve your audience. If we know we get nothing, and if we know whatever we gave rewarded us, then we have a conversation.
Jasmine’s Top Tips:
- If you want to get engagement, you have to give engagement.
- To receive a comment, go give a comment.
- If you want a like, go like someone’s post.
- NO ONE KNOWS YOU EXIST UNLESS YOU PUT YOURSELF OUT THERE.
Jasmine states: “When it comes to building trust, put yourself in the shoes of your dream customer. If you plan on using Instagram for your business, the vast majority of your posts should be in favor of your customer”. We could not agree with her more with this statement.
It’s important to consider the following for Impact over income:
- Identify who you are trying to sell too
- What age are they?- affects how you speak to them
- Put yourself in their shoes
- How does our audience like to spend their time?
The greatest compliment anyone can give your business comes before a credit card or transaction comes into place. -Jasmine
Jasmine’s Starting tips to talk to people instead of at people: HIC formula- this is how to create an engaging caption
- H is the hook- the thing that’ll stop someone from scrolling
- I is sharing your insights- share personal life highlights of what make you special
- C is Call to Action- where you ask for engagement
Click here to learn more about Jasmine’s tips for the HIC formula!
Features to Not Ignore on Instagram:
- Go live to grow the fastest
- Use your stories engagement tools through quizzes, slider bar, chat feature- grows engagement
- Good story= good post reactions and vice versa
Jasmine’s Top Tips on Going Live:
- Honor the time of your followers
- Offer value and benefits
- Give people a thesis giving insights and valuable things
- Allow people to engage with you
More about Jasmine:
To learn more about Jasmine’s tips for impact over income, click HERE
Want to hear more of our interview with Jasmine Star? Listen to the podcast HERE.
